Category

Email Marketing

Category

Let me ask you this, are you one of those struggling to make your emails work or trying to hit your mark into effective email marketing? Well, It’s not going to be easy. You are not, however, alone. Today, everyone uses email. There are about 4 billion daily email users. That is why it is a popular marketing channel. Small businesses love them too, with 64% using email marketing to reach customers. (Campaign Monitor, 2021)…

Email marketing is a powerful and effective way to reach your audience and promote your products or services. But before you hit the send button, you need to make sure that your email campaigns comply with the CAN-SPAM Act, a federal law that sets the rules and standards for commercial email messages. In this blog, we will explain what the CAN-SPAM Act is, how it affects email marketers, and how to follow its requirements and…